Privacy Policy
Last Updated: 27-11-2025
1. Introduction
Metaquore Consultancy Private Limited (“we”, “our”, “us”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store, and safeguard your personal information when you engage with our survey, lead-generation, marketing, or related services.
We act as a Data Controller under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Who We Are
Metaquore Consultancy Private Limited
44/1 Gobindapur Road
Kolkata, West Bengal
India – 700045
We provide outsourcing services, telephonic and online surveys, lead generation, data validation, appointment setting, WhatsApp-based customer engagement, and client campaign support for global clients, including those based in India, Australia, the US and the United Kingdom. Consumer Care Insight (www.consumercareinsight.online ) is our data collection brand.
Our ICO registration is under process with the application number C1835895 and the ICO number should be updated in the next 48 hours.
3. What This Privacy Policy Covers
This policy describes:
· The personal data we collect
· How we collect and use it
· The legal basis for processing
· How long we retain data
· Your rights under UK data protection law
· Who we share your data with
· How you can contact us regarding your information
4. Personal Data We Collect
We may collect the following categories of personal data:
· Full name
· Telephone number
· Email address
· Postal address / postcode
· Details provided in surveys
· Organisation name and job title (if applicable)
· Preferences, interests, and lifestyle information
· Enquiry details or responses given during communication
· Online identifiers such as IP address or device data (for website interactions)
We do not collect financial information or any special category (sensitive) personal data.
5. How We Collect Your Data
We may collect your personal data through:
· Telephonic surveys or research calls
· Online surveys or web forms
· WhatsApp or chatbot communication
· Email communication
· Website enquiries
· Client-provided lists (fully verified and GDPR-compliant)
· Data verification or validation processes
· Participation in marketing or research campaigns
6. Why We Collect Your Data (Purpose of Processing)
We collect and process personal data for the following purposes:
· Conducting telephonic and online surveys
· Lead generation and qualification
· Marketing-related research activities
· Providing information you request
· Appointment setting and follow-ups
· Data validation and quality checks
· Operating WhatsApp-based booking and chatbot services
· Managing client campaigns
· Record-keeping, compliance, and quality assurance
· Improving our services and internal training
7. Our Lawful Bases for Processing
Under UK GDPR, we process your personal data using one or more of the following lawful bases:
• Consent
When you freely give permission for your data to be used for a survey, enquiry, or marketing purpose.
• Legitimate Interests
Based upon the information you provided to us, your data may be processed under Legitimate Interest by ourselves or others through a specific channel. These communication may be about products or services which we believe may be of interest to you or will be helpful for you. As with all of your data, you may exercise your right to object or process by contacting us.
We will always work to fully protect your rights and comply with our obligations under the Data Protection Legislation and the Privacy and Electronic Communications (EC Directive) Regulations 2003, and you will always have the opportunity to opt-out. We will always obtain your express opt-in consent before sharing your personal data with third parties for marketing purposes and you will be able to opt-out at any time. We will only use your personal data for the purpose(s) for which it was originally collected unless we reasonably believe that another purpose is compatible with that or those original purpose(s) and need to use your personal data for that purpose under ‘legitimate interests’. If we do use your personal data in this way and you wish us to explain how the new purpose is compatible with the original, please contact us using the details . If we need to use your personal data for a purpose that is unrelated to, incompatible with, the purpose(s) for which it was originally collected, we will inform you and explain the legal basis which allows us to do so. In some circumstances, where permitted or required by law, we may process your personal data without your knowledge or consent. This will only be done within the bounds of the Data
As a direct marketing business we process personal information for various legitimate business purposes which include some or all of the following:
- To enhance our services for the benefit of our customers including verification and validation
- To help make the communication more relevant and contextual
- To better understand how our customers interact with our services
- To provide direct marketing communications which we think will be of interest to you
- To determine the effectiveness of our and our clients promotional campaigns
- To identify and prevent fraud
• Contractual Necessity
When we need your data to provide services you have requested.
• Legal Obligation
Where we must retain or process information to comply with UK or international legal requirements.
8. Profiling
With your permission and/or where permitted by law, we may also use your personal data for marketing purposes, which may include contacting you by telephone (or other channels) with information, news, and offers on our products and / or services. You will not be sent any unlawful marketing or spam. We will always work to fully protect your rights and comply with our obligations under the Data Protection Legislation and the Privacy and Electronic Communications (EC Directive) Regulations 2003, and you will always have the opportunity to opt-out. We will always obtain your express opt-in consent before sharing your personal data with third parties for marketing purposes and you will be able to opt-out at any time.
If at any point you wish to query any action that we take on the basis of this or wish to request ‘human intervention’, please contact us.
We will only use your personal data for the purpose(s) for which it was originally collected unless we reasonably believe that another purpose is compatible with that or those original purpose(s) and need to use your personal data for that purpose. If we do use your personal data in this way and you wish us to explain how the new purpose is compatible with the original, please contact us.
Marketing Services Providers we share your data with may also use profiling to target you for marketing purposes. Once again you can ask us to stop using your data in this way at any time.
9. How do we intend to use your personal data?
We and third-party organisations intend to use your personal data to provide a service you may have requested and for marketing purpose and marketing communications. We may contact you for reasons relating to the service you have requested from us, such as but not limited to: Administering Infinics's businesses, supplying or delivering our products, managing payments for products delivered or services rendered, employee services, or simply by communicating with you.
With your permission and/or where permitted by law, we may also use your personal data for marketing purposes, which may include contacting you by telephone (or through other channels) with information, news, and offers on our products or services or with that of third-party organisations. You will not be sent any unlawful marketing or spam. We will never make automated responses which will have negative impact on your rights. We will always work to fully protect your rights and comply with our obligations under the Data Protection Legislation and the Privacy and Electronic Communications (EC Directive) Regulations 2003, and you will always have the opportunity to opt-out. We will always obtain your express opt-in consent before sharing your personal data with third parties for marketing purposes and you will be able to opt-out at any time.
If you do not wish to receive direct marketing from us, please contact us with your request.
If any personal data is transferred outside of the UK or EEA, we will take suitable steps in order to ensure that your personal data is treated just as safely and securely as it would be within the UK and under the Data Protection Legislation.
10. Who We Share Your Data With
We may share your data with trusted third parties only when necessary, including:
· Marketing clients
· Survey clients
· Lead buyers
· CRM, dialer, and cloud-storage providers
We ensure all third parties comply with strict data protection standards.
We may share your data with the listed companies: Sky UK Limited, Aura Media Group Limited (https://www.auramediagroup.co.uk/privacy-policy).
We do not sell or rent your personal data. Here are the GDPR-Compliant Sectors we may share your data with:
I. Market Research & Surveying
· Survey companies
· Research agencies
· Opinion polling organisations
· Customer experience research firms
II. Marketing & Advertising
· Direct marketing companies
· Digital marketing agencies
· Email/SMS marketing platforms
· Advertising technology providers
· Lead-generation buyers
III. Financial Services
· Insurance providers
· Credit comparison websites
· Fintech companies
· Mortgage brokers
· Personal finance companies
IV. Utilities, Telecoms & Home Services
· Energy suppliers
· Broadband and telecom companies
· Home security and automation companies
· Water and waste service providers
V. Retail & E-Commerce
· Online retailers
· Consumer goods brands
· Loyalty programme providers
· Cashback and coupon companies
VI. Automotive Sector
· Car dealerships
· Vehicle service providers
· Auto insurance firms
VII. Healthcare & Wellness (Non-Sensitive Only)
· Health insurance companies
· Wellness and lifestyle brands
· Fitness service providers
Note: No medical or special category data may be shared without explicit consent.
VIII. Real Estate & Housing
· Property consultants
· Real estate platforms
· Housing finance providers
IX. Travel & Hospitality
· Travel agencies
· Hotel groups
· Tourism companies
· Airline partners
X. Education & Training
· Online learning platforms
· Coaching institutions
· Certification providers
XI. Technology & Software
· CRM platforms
· Cloud storage providers
· Analytics platforms
· Communication tools (dialers, WhatsApp Business API, email services)
XII. Public Services & Compliance Bodies
· Regulators
· Law enforcement bodies (only when legally required)
· Compliance auditors
11. International Data Transfers
As we operate with clients in multiple countries, your data may be transferred outside the UK.
In such cases, we ensure:
· Standard Contractual Clauses (SCCs)
· Adequate safeguards
· GDPR-compliant processing agreements
to protect your data.
12. Data Retention
We retain your personal data for:
✔ 12 months to 24 months
and/or
✔ Only for as long as necessary to fulfil the purpose of the campaign
or
✔ As defined by the client’s data-retention requirements
After this period, data is securely deleted or anonymised.
13. Your Rights in line with UK GDPR
You have the following rights:
· Right to be informed – Know how your data is used.
· Right of access – Request a copy of your data.
· Right to rectification – Ask us to correct inaccurate information.
· Right to erasure – Request deletion of your data.
· Right to restrict processing – Limit how your data is used.
· Right to data portability – Receive your data in a reusable digital format.
· Right to object – Object to marketing or profiling activities.
· Rights related to automated decision-making and profiling
To exercise these rights, you may contact us at any time.
14. Security of Your Data
We use industry-standard security practices and technical safeguards to:
· Prevent unauthorised access
· Protect against loss, misuse, or alteration
· Secure digital storage and transmission
All staff handling data are trained in GDPR compliance.
15. Cookies and Website Tracking
"Our website may use cookies or tracking technologies to enhance user experience. Cookie preferences can be managed on your device or browser settings."
16. How to Contact Us
For any questions, concerns, or data-related requests, you may reach us at:
Consumer Care Insight
Phone: +44 141 536 0658
Contact Link: https://consumercareinsight.online/contact
Email: hello@consumercareinsight.online
17. Our UK Representative
Name: Avizit Biswas
Address: 24 Olaf Road, Kyleakin, UK, IV41 8PJ
Email: hello@consumercareinsight.online or hello@metaquore.in
18. Complaints
If you believe your data has been mishandled, you can contact us directly.
You also have the right to lodge a complaint with:
hello@consumercareinsight.online
OR
Information Commissioner’s Office (ICO)
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Website: www.ico.org.uk
19. Changes to This Policy
We may update this Privacy Policy from time to time. Any revisions will be posted on this page with an updated “Last Updated” date.